Category 1 · 15 skills
Content Creation
Everything I use to write, plan, and ship content across TikTok, Instagram, YouTube, and the newsletter.
short-form-hook-writer Generates 9 hook variants by semantic-searching a database of 3x+ outlier hooks across my niche, cross-niche, and own-account pools. Run this before any short-form script. Non-negotiable.
short-form-script-writer Production-ready TikTok, Reels, and Shorts scripts in 5 proven formats (News/FOMO, Tutorial, Listicle, Extended Metaphor, Practical Use Cases). Auto-pulls live performance data before writing.
short-form-cta-writer Writes contextual exit CTAs that bridge the video topic to the right offer element. Auto-invoked by the script writer. Replaces generic "follow + bookmark" with CTAs that earn the ask.
short-form-caption-writer Builds the full Instagram caption package: scroll-stop first line, value body, comment-trigger CTA, hashtag block. Auto-runs after the script writer when the platform is Instagram.
tiktok-analyzer Pulls full transcripts, view counts, and engagement stats from any TikTok URL. Fast way to study a video without rewatching it.
content-atomizer Turns one piece of content (blog, newsletter, podcast, video) into platform-native posts for LinkedIn, Twitter, Instagram, TikTok, and YouTube. Maximum distribution from one input.
newsletter Writes newsletter editions in 5 formats: roundup, deep-dive, personal essay, curated links, news briefing. Patterns from Lenny, Morning Brew, Sahil Bloom, and the top AI newsletters baked in.
email-sequences Builds full email sequences: welcome, nurture, conversion, launch, re-engagement. Subject lines, timing, and full copy for every step.
email-optimizer Audits any email draft against 10 direct-response criteria and rewrites it tighter. Auto-runs after newsletter and email-sequences.
youtube-repurpose Converts a YouTube video into platform-native social content. TikTok, Reels, Shorts, LinkedIn posts, all of it.
youtube-intro-writer Writes 60-90 second YouTube intro scripts in my voice. Hook, stakes, preview promise, curiosity bridge.
youtube-description-writer Writes YouTube descriptions with dynamically-built offer blocks. Reads my Offer-MOC at runtime so pricing and guarantees always reflect current state.
topic-brief Runs a Reddit and Twitter scraper to spit out a fresh dated AI content brief based on what is trending right now.
instagram-carousel Generates full Instagram carousel sets as production-ready 1080x1350 PNG slides. Topic in, ready-to-upload images out in five minutes.
competitor-pulse Daily competitive dashboard showing what every competitor in my niche posted this week, what is trending, and which posts blew up. Run before any planning session.
Category 2 · 6 skills
Copy & Brand
The skills I use to make copy actually convert and stay on-voice across every surface.
brand-voice Extracts a brand voice from existing content I am proud of, or builds one from scratch. Outputs a voice profile that other skills consume.
direct-response-copy Writes copy that converts: landing pages, emails, sales copy, headlines, CTAs, social posts. Reference material from Schwartz, Hopkins, Ogilvy, Halbert, Caples, Sugarman, and Collier baked in.
vsl-writer Production-ready video sales letter scripts. Frameworks baked in: Conversionly 8-step, Fazio FAQ, Brunson SSO + Epiphany Bridge, Hormozi value equation. Outputs script with timing cues and B-roll notes.
positioning-angles Finds the angle that makes a product or offer actually sell. Outputs 3-5 distinct positioning options with headline directions for each.
em-dash-destroyer Removes em dashes from any draft and replaces them with cleaner punctuation. Run after writing.
humanizer Strips out AI writing tells (delve, leverage, rule of three, inflated symbolism, vague attributions) so copy reads like a human wrote it.
Category 3 · 5 skills
Visual & AI Media
Image, video, and design skills for everything that needs to look like a human (or a brand) made it.
ai-image-studio Full image studio workflow: template selection, slot population, AI prompt construction, composite render. Handles replicating any reference image too.
ai-social-graphics Instagram posts, YouTube thumbnails, LinkedIn graphics, Twitter images, ad creatives. Platform-optimized.
ai-talking-head Presenter videos and lip-synced UGC-style avatars. Useful when I need a face on screen without filming.
ad-creative Full ad pipeline: market research, awareness stage, positioning angles, DR copy, HTML template, variants.json. Optionally renders to production PNGs.
frontend-design Distinctive, production-grade frontend interfaces. Components, pages, web apps. Avoids generic AI aesthetics.
Category 4 · 4 skills
Operations & Workflow
The boring-but-load-bearing stuff. These run every single day.
today Session brief that pulls daily context for what to work on. Calendar, yesterday's shipped work, what to focus on now.
memory Updates persistent cross-session memory so Claude carries context forward and never asks the same question twice.
gmail-triage On-demand Gmail triage. Classifies messages into RESPOND, DELETE, IGNORE. Trashes the delete pile only after explicit approval.
inbox-sweep Processes raw notes in 00-Inbox/. Classifies (developed idea, belongs elsewhere, unfinished, stale), proposes a move plan, executes after approval. Never auto-deletes.
Category 5 · 1 skills
Utility & Presentation
One skill, used constantly to explain anything visually.
visual-diagram Generates ASCII flowcharts, decision trees, and pipelines to explain any concept directly in Claude's output.
Category 6 · 4 skills
Skill Infrastructure
The skills that build, package, and ship other skills. Meta layer of the stack.
skill-builder Builds production-ready Claude skill files from scratch. Use when you want to automate something you do repeatedly.
skill-packager Packages a finished skill folder into a shareable community asset. Copies it to the Skool vault, zips it, writes a Skool-ready overview doc.
skool-post-writer Writes Zero to Automated Skool community posts: skill drops, workflow drops, coming-soon teases, event announcements.
lead-magnet-launcher Full lead magnet pipeline: builds the guide page, writes landing copy, creates a gated landing page, writes the delivery email, adds a resources card, and pushes to GitHub. Used to launch this exact guide.
Wrap-up
How to use this list
1. Pick the skill that matches what you're trying to do. Browse the category that fits your task. The skill names are functional, not cute.
2. Trigger it by phrase or /skill-name. Most skills have a few natural-language triggers. The slash command always works.
3. Stack them. Most workflows chain 3-4 skills. Research → strategy → copy → optimize. Or analyze → hook → script → caption. The combinations are where the leverage is.
A few things worth knowing:
- Some of these are public in The Vault inside Zero to Automated. Most are private to my stack.
- The categories matter more than the specific names. If you're building your own library, this is the structure to copy.
- If a skill description sounds useful but you don't see how to build it, that's the right reason to install
skill-builderfirst. It writes other skills for you.
Quick Reference
All 35 Skills at a Glance
Content Creation (15)
short-form-hook-writershort-form-script-writershort-form-cta-writershort-form-caption-writertiktok-analyzercontent-atomizernewsletteremail-sequencesemail-optimizeryoutube-repurposeyoutube-intro-writeryoutube-description-writertopic-briefinstagram-carouselcompetitor-pulse Copy & Brand (6)
brand-voicedirect-response-copyvsl-writerpositioning-anglesem-dash-destroyerhumanizer Visual & AI Media (5)
ai-image-studioai-social-graphicsai-talking-headad-creativefrontend-design Operations & Workflow (4)
todaymemorygmail-triageinbox-sweep Utility & Presentation (1)
visual-diagram Skill Infrastructure (4)
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