AI is noisy.
I make it simple.
A weekly newsletter with AI workflows, tools actually worth your time, and tutorials for founders, creators, and AI-first operators who want results, not jargon.
Free. Every week. Unsubscribe anytime.
Every week in
The Filter:
3
things worth your attention in AI
I read everything AI so you don't have to. Only what actually matters this week.
2
videos worth watching
The best stuff in AI I watched this week. No filler recommendations.
1
use case you can try today
A real workflow I built and tested. Copy it. Run it. Save hours.
^ every Friday, 5-minute read
Hey, I'm Zach.
I'm a digital marketer who's spent the past year going deep into AI. Not just reading about it, but building with it every day. I spend 40+ hours a week inside these tools, testing what works, figuring out what doesn't, and finding the stuff that actually saves time.
This newsletter is my real thoughts, hand-written. Not AI-generated, not repurposed summaries.
Every week I write about the tools I'm trying, the workflows that are working, and the things I'd tell a friend over coffee. I'm at the forefront of this stuff, and I want to break it down so you don't have to figure it all out on your own.
My goal is that the 5 minutes you spend reading this each week is the only time you have to pay attention to AI. Tune everything else out.
There's never been a better time to be alive and learn AI.
I'm rooting for you.
Free guides
Copy-paste starter kits and tutorials. Grab whatever helps.
The 3 MCP Starter Pack
Install the three MCP servers that change how Claude works: Perplexity for live research, Nano Banana for image generation, Apify for web scraping. Full setup for Claude Code and Claude Desktop, plus 9 ZTA-tested copy-paste prompts.
Read guide →Your Obsidian + Claude Code Starter
Paste one prompt into Claude Code. It scaffolds 9 folders, 4 navigation hubs, 5 templates, and a working inbox-sweep skill, then interviews you to fill it with your brand voice, projects, and context. Your AI remembers you from the next session on.
Read guide →Build a Landing Page in 2 Minutes
Day 2 of the AI for Dummies series. Install one Claude skill, feed it reference images, and get a production-ready landing page built on Astro in 2 minutes. Includes the full copy-paste prompt.
Read guide →AI for Dummies, Day 1: Your First Day With Claude
Day 1 of the AI for Dummies series. The 3 setup steps, a copy-paste prompt that onboards Claude to who you are in 5 minutes, and 3 specific things to try this week. Zero jargon, zero technical background required.
Read guide →15 AI Tips Nobody Told You
15 things I do every day to get 10x better outputs from any AI tool. Most take less than 60 seconds to implement. Works on Claude, ChatGPT, Cursor, any tool you're already using.
Read guide →Build Your First AI Agent with Managed Agents
Anthropic just launched Managed Agents. This guide covers what it is, who's already using it (Notion, Sentry, Asana, Rakuten), and three ways to get your first agent running today. No infrastructure code required.
Read guide →Zero to Automated
Get the full AI operating system
Guides are a great start. But inside Zero to Automated, you get a done-for-you AI system deployed within 48 hours, plus everything you need to keep building:
- Claude Code 101 — 8 lessons, zero to automating real work by Sunday
- Ready-to-install Claude Skills — a growing library with 2+ new skills every week
- Done-for-you workflows — copy, paste, run. New ones every week.
- Weekly live builds — watch real projects get built, ask questions, follow along
- Small group coaching — direct access to both founders
Price locked for life at whatever you join at.