Every week in
The Filter:
3
things worth your attention in AI
I read everything AI so you don't have to. Only what actually matters this week.
2
videos worth watching
The best stuff in AI I watched this week. No filler recommendations.
1
use case you can try today
A real workflow I built and tested. Copy it. Run it. Save hours.
^ every Friday, 5-minute read
Hey, I'm Zach.
I'm a digital marketer who's spent the past year going deep into AI. Not just reading about it, but building with it every day. I spend 40+ hours a week inside these tools, testing what works, figuring out what doesn't, and finding the stuff that actually saves time.
This newsletter is my real thoughts, hand-written. Not AI-generated, not repurposed summaries.
Every week I write about the tools I'm trying, the workflows that are working, and the things I'd tell a friend over coffee. I'm at the forefront of this stuff, and I want to break it down so you don't have to figure it all out on your own.
My goal is that the 5 minutes you spend reading this each week is the only time you have to pay attention to AI. Tune everything else out.
There's never been a better time to be alive and learn AI.
I'm rooting for you.
Free guides
Copy-paste starter kits and tutorials. Grab whatever helps.
50 Ways to Use AI Right Now
Practical use cases across marketing, content, and operations.
Read guide →Playwright MCP Starter Kit
Browser automation with Claude Code. Setup in 5 minutes.
Read guide →Claude Code Slash Commands
The complete guide to custom commands that save hours.
Read guide →5 Claude Skills for Content Marketing
Ready-made AI skills for writing, repurposing, and scheduling.
Read guide →Perplexity MCP Setup Guide
Give Claude Code real-time web search. Two-minute setup.
Read guide →NotebookLM MCP Guide
Connect Google's NotebookLM to your Claude Code workflow.
Read guide →Zero to Automated
Get the full AI operating system
Guides are a great start. But inside Zero to Automated, you get a done-for-you AI system deployed within 48 hours, plus everything you need to keep building:
- Claude Code 101 — 8 lessons, zero to automating real work by Sunday
- Ready-to-install Claude Skills — a growing library with 2+ new skills every week
- Done-for-you workflows — copy, paste, run. New ones every week.
- Weekly live builds — watch real projects get built, ask questions, follow along
- Small group coaching — direct access to both founders
$50/mo. Price locked for life at whatever you join at.